Monthly Archives: March 2009
Online networking
(I had the opportunity to attend the 2009 NCSM and PSE conference in Norfolk this past weekend. I will have multiple postings related to the conference the next couple weeks.) Mary Shoemaker gave an overview of research on online social … Continue reading
Looking for Cinderella?
March Madness: Take a look at Radford University One of the delights of every NCAA tournament is the little or little-known school that makes its way into the “sweet sixteen” or even the final eight. Even if I weren’t a … Continue reading
Adaptive selling: adjusting to customer styles
“Morphing” online In my professional sales class I present the social styles approach that creates four categories of prospect styles (driver, analytical, amiable and expressive) from two scales, assertiveness and responsiveness (Merrill and Reid 1981). The social styles matrix approch provide … Continue reading
